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CONGRATULATIONS TO OUR 2011 WINNERS! Successful Innovation
Dramatic Graphics
Classic Style
Label Series
Labels Not Currently in Production
Overall WinnerLamoreaux Landing, designed by Veronica Martin of Miami, Florida
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Entries were judged on the following criteria: overall originality and creativity, use of typography, and use of graphics. Certificate Awards for the International Wine Label Competition will consist of Gold, Silver, and Bronze awards.
The roster of international judges includes Paul Wagner, co-author of Wine Marketing & Sales and wine marketing instructor at Napa Valley College. “The single most important interface between the winery and the customer is the label; on the shelf, or in the restaurant. This competition brings attention to the people who are breaking new ground, and developing the most successful designs in the world. The winning labels were fun, dramatic, creative, and most of all, effective!”
Rounding out the team of judges are Pascal Durand, Wine Marketing professor at the ENESAD program at the University of Burgundy in Dijon, France; Tim Gaiser, MS, Director of Education, Court of Master Sommeliers Americas; Javier Merino, Management and Marketing Professor at the University of Mendoza, Argentina; Pierpaolo Penco, Director at the Executive Master in Wine Business program at MIB School of Management, Trieste, Italy; and Liz Thach, PhD, Wine Business Professor, Sonoma State University, who co-authored Wine Marketing & Sales with Paul Wagner.
A call for entries for the next competition will go out in spring of 2012. The proceeds of the competition, which are in the form of submission fees, go directly to benefit the Volunteer Center of Napa Valley.